Logan Roofing Co.today
Roofing contractor · Logan Central
WarmMaintenance campaign
—Discovery85
Find prospects. Manage the next step.
Google Maps lead generation with a built-in CRM.
Find local business leads on Google Maps and manage your follow-ups in LeadMapper’s built-in CRM. Search by business type and location, save prospects to your pipeline, and keep contact details, notes and activity together. Add follow-up tasks, track deal values and move opportunities from first contact to Won or Lost.
Google Maps prospecting + lead management
Find business leads and manage them in one CRM.
Your CRM keeps the prospect, contact details, sales progress and follow-up history together. Save the businesses you want to approach, then work from a record with a clear next step.
Try the pipeline example ↓Save prospects with their details.
Turn selected Google Maps results into lead records linked to the business information you found. Keep the listed phone, website and rating within reach.
See where conversations stand.
Use the pipeline board for a quick view of progress, or switch to a sortable lead table to compare opportunities.
Keep the next action visible.
Add follow-up tasks with due dates. Record calls and outcomes, and keep useful notes with each business.
Track deals as they develop.
Enter an estimated value, probability and expected close date. Update the opportunity as it progresses and record the Won or Lost outcome.
A worked example
How Google Maps leads become CRM records.
A web designer’s example: find local businesses, review fit, save selected prospects and organise the next conversation in the built-in CRM.
- 01Search · 1 of 4
Find relevant businesses
Search roofing contractors across Brisbane’s east. Use the category and location relevant to your service, and review the credit estimate before running the search.
RESULTA business list - 02Qualify · 2 of 4
Review the shortlist
In this fictional list, three businesses match a 4.5+ rating, phone listed and no website listed. A listing without a website doesn’t prove the business has none, so research each one before choosing who to approach.
RESULT3 sample matches - 03Save · 3 of 4
Save them as leads
Save an individual business or selected results as leads in your CRM. Each saved record stays linked to its listing details, ready for your contact information and notes.
RESULTLinked CRM records - 04Follow up · 4 of 4
Record the next step
After a conversation, add a note and a dated follow-up task. Here the web designer records the website brief and creates a callback to confirm the scope.
RESULTA clear next action
Business contact management
Keep business and contact details together.
A saved lead combines the business listing with the contact information you add as you research and speak to the prospect. Open one CRM record to prepare for the next conversation.
Start with the business.
The linked listing gives you context: business name, category, address, phone, website, rating and reviews when returned by Google Maps. You can revisit those details while working the lead.
Add the person you’re speaking to.
Enter a contact’s name, role, phone and email when you know them. Keep the owner or decision-maker’s details alongside the business, ready for your next call or message.
Redland Roof RestorationsQualifiedHot
01 · Linked business listing
- Business type
- Roofing contractor
- Location
- Capalaba
- Business phone
- (07) 5550 0131
- Website
- No website listed
- Rating
- ★ 4.9 · 67 reviews
02 · Contact details you enter
- Contact name
- Alex Morgan
- Role
- Owner
- Contact phone
- (07) 5550 0131
- alex@redland-roof.example
- Lead priority
- Hot
03 · Your relationship history
Notes, dated tasks and recorded activity stay with this lead. Return to the conversation with the business context and your previous actions in view.
Try the sales pipeline
Manage your pipeline in a board or table.
This is the leads board: every business you saved, in New, Contacted, Qualified, Proposal, Negotiating, Won and Lost, with what each column is worth and how much of it is weighted by probability. Move a card with its ⋯ menu and the totals move with it.
- One bar per lead above the board, its height showing priority and its colour the status.
- Each column carries its value, its share of the pipeline and its weighted total.
- Cards show priority, campaign tags, deal value and probability, stage and a fit score.
- Open a lead for its own page, with its tasks, notes, call history and contact details.
Leads2621 in pipeline · 3 won · 2 lost · grouped by statusExport CSV
Pipeline
$63.8k
21 open leads
Weighted
$31.4k
49% of value
Win rate
60%
3 of 5
To close
18 days
avg. created → won
EVERY LEAD · 261 BAR = 1 LEAD · HEIGHT = PRIORITYHOTWARMCOLD
New
5$3.4k5% · WTD $340
Alexandra Hills Roof Caretoday
Roof cleaning service · Alexandra Hills
HotWebsite project
$3,400 · 10%Discovery78
Birkdale Roofing & Guttering1d
Roofing contractor · Birkdale
WarmMaintenance campaign
—Discovery62
122BY PRIORITY
Contacted
5$14.3k22% · WTD $3.3k
Wellington Point Roofing2d
Roofing contractor · Wellington Point
HotWebsite projectBrisbane east
$4,200 · 30%Discovery81
Bayside Metal Roofing2d
Roofing contractor · Wynnum
WarmWebsite projectBrisbane east
$3,200 · 25%Discovery75
Lota Roof Restoration6d
Roofing contractor · Lota
WarmMaintenance campaign
$2,800 · 20%Discovery66
131BY PRIORITY
Qualified
4$15.1k24% · WTD $6.6k
Chandler Roof Co.1d
Roofing contractor · Chandler
HotWebsite projectBrisbane east
$5,600 · 45%Evaluation88
Redland Roof Restorations1d
Roofing contractor · Capalaba
HotWebsite projectBrisbane east
$4,000 · 50%Evaluation85
Gumdale Roofing Services7d
Roofing contractor · Gumdale
WarmMaintenance campaign
$3,100 · 40%Demo71
211BY PRIORITY
Proposal
4$14.2k22% · WTD $8.3k
Belmont Metal Roofingtoday
Roofing contractor · Belmont
HotWebsite projectBrisbane east
$6,200 · 65%Decision91
Manly Roof Painting1d
Roof painting · Manly
HotWebsite projectBrisbane east
$2,600 · 60%Decision85
Carina Roof Restorations5d
Roofing contractor · Carina
WarmMaintenance campaign
$3,800 · 55%Decision74
211BY PRIORITY
Negotiating
3$16.8k26% · WTD $12.8k
Cannon Hill Roofing1d
Roofing contractor · Cannon Hill
HotWebsite projectBrisbane east
$7,400 · 80%Decision94
Victoria Roof Care1d
Roofing contractor · Victoria Point
HotMaintenance campaign
$5,000 · 75%Decision90
Norman Park Roof Care3d
Roof cleaning service · Norman Park
WarmMaintenance campaign
$4,400 · 70%Decision79
210BY PRIORITY
Won
3$12.3k79% · CLOSED
Cleveland Roof Care$3,600
Roofing contractor · Cleveland 1d
Coorparoo Roofing Group$5,800
Roofing contractor · Coorparoo 8d
Camp Hill Roof Painting$2,900
Roof painting · Camp Hill 2w
Lost
2$3.2k21% · CLOSED
Wynnum Gutter Guys$1,800
Gutter service · Wynnum 3d
Balmoral Guttering$1,400
Gutter service · Balmoral 3w
Status shows overall progress.
Move a lead from New to Contacted after your first outreach, or mark it Qualified after reviewing fit. Record Won or Lost after an outcome is known; archive records you no longer need in the active workflow.
Deal stage adds more detail.
Use the separate Discovery, Demo, Evaluation, Decision and Closed field to describe the opportunity. The CRM’s table helps you compare status, stage, priority and value across your lead list.
CRM follow-up tasks
Give every lead a clear next step.
Turn the outcome of a conversation into a dated task. Plan a callback, research the business or follow up on a proposal, with the task saved on the relevant lead.
Add a title and useful details, choose a task type, set High, Medium or Low task priority, and select a due date. Call, Email, Meeting, Proposal, Research, Follow-up and Other types help describe the work. Task priority is separate from the lead’s Hot, Warm or Cold priority.
Try completing a task in the example ↑A callback with context.
REDLAND ROOF RESTORATIONS · EXAMPLE DATE: 26 SEP 2026Know what’s due.
Pending tasks are organised by due date on the lead. Due today and overdue indicators make the next action easier to spot.
Keep completed work visible.
Mark a task complete after doing it. Keep that record alongside pending tasks so you can see what has already happened.
Contact activity history
Pick up where the last conversation ended.
Record calls, emails and meetings in the CRM, then review the history before following up. Notes keep the details that matter close to the contact record.
Log the interaction and outcome.
Record what you discussed and what happened. Call outcomes such as Interested, Callback requested, Voicemail, No answer and Not interested help you decide how to follow up.
Pin the details you’ll need again.
Keep the decision-maker’s requirements, proposal context or an agreed next step in a note. Pin useful notes so they remain easy to find when you return to the lead.
Redland Roof Restorations · Activity
- Call
Call logged · Interested
25 SepDiscussed a simple website and agreed to a follow-up.
- Note
Note pinned
25 SepAsked about a simple website with a quote form. Confirm the scope on the next call.
- Task
Research task completed
24 SepReviewed the listing before the first conversation.
Lead prioritisation
Focus on the leads that fit your next action.
Organise local business prospects by priority and campaign. Combine your assessment with listing details and contact information to decide which leads to research or follow up first.
Set Hot, Warm or Cold.
Assign lead priority based on the conversation and fit for your service. A promising discussion can make a prospect worth revisiting sooner.
Group leads with tags.
Label records by service, campaign or territory. Filter by tag, priority, status and stage, then sort the lead table to work through a useful subset.
Review the business signals.
Category, rating, reviews and available contact details give you research context. Use the local business lead finder to build a relevant starting list.
Understand the lead score.
The score adds up to 100 points for defined listing and contact signals: a listed phone, a website, a known email, a rating of 4.0★ or higher, 50 or more reviews, and whether the business was open when found. It helps you compare available information. It does not establish buying intent, and it is separate from the deal probability you enter.
For a website project, a missing website field can help narrow the search. Research the business before approaching it: find businesses with no website listed on Google Maps.
Redland Roof RestorationsLEAD SCORE
85/ 100
- Phone number listed
- +15
- Contact email known
- +15
- Rated 4.0★ or higher
- +25
- 50+ reviews
- +20
- Open when found
- +10
- Has a website
- +0
Deal tracking & pipeline value
Put a value and next milestone against the opportunity.
Record the estimated deal value, your probability of closing and an expected close date. See the value of open opportunities while tracking the outcomes you have recorded.
One opportunity
Redland Roof Restorations
- Status
- Qualified
- Entered value
- AUD 4,000
- Entered probability
- 50%
- Expected close
- 5 Oct 2026
Weighted contribution to the open pipeline
AUD 4,000 × 50% = AUD 2,000
Estimated from the values entered on this lead, not booked revenue.Open pipeline value.
The sum of entered values for open leads in the filtered list. New, Contacted, Qualified, Proposal and Negotiating leads contribute to this total.
Weighted value.
Each open deal’s value is multiplied by its entered probability, then added to the total. Filters change the opportunities included in the calculation.
Won, Lost and win rate.
Record the result once it is known. Win rate compares Won leads with all leads recorded as Won or Lost.
Time to close.
The average time from creation to closure for Won leads gives you context on the recorded sales cycle. Deal values are labelled in your billing currency, AUD or USD.
Local B2B sales workflows
Build a prospecting routine around the way you sell.
Use Google Maps lead generation and the built-in CRM to keep research, conversations and opportunities connected. Choose the business types and locations relevant to your service.
Web design agencies.
Review businesses with no website listed, save those worth researching and tag the campaign. Add a contact, record the brief and create a proposal follow-up.
SEO agencies & consultants.
Search an industry and area, review the business’s website and listing, then keep research notes with the lead. Track audit conversations and the next agreed action.
B2B sales teams.
Find businesses in the territory you cover and organise your own prospects by campaign, priority and stage. Keep contact history and deal details ready for the next conversation.
Export the lead records you’re working.
Download the filtered lead list as CSV in its current order. The 17 columns include business, contact, phone, email, status, stage, priority, score, deal value, probability, dates, tags, address and website.
Use the file in a spreadsheet or import it into a CRM that accepts compatible CSV files. Notes, tasks and the activity timeline remain in LeadMapper. The lead export is separate from search-result exports.
The sample file holds seven fictional leads across all 17 columns. You can also export the records you filtered and edited in the pipeline example above.
FAQ
Google Maps lead generation & CRM questions.
Does LeadMapper include a CRM for Google Maps leads?
Yes. LeadMapper’s built-in CRM lets you save businesses from your Google Maps searches and manage their contact details, sales progress, follow-up tasks, notes and recorded activity. It gives you a place to work the prospects you find, with a pipeline board and lead table.
How do Google Maps search results become leads?
Search by business type and location, review the returned results and save an individual business or selected results as leads. The CRM record stays linked to the business listing information. You can then add a contact, choose a priority, write a note or create the next follow-up task.
What business and contact information can I store?
A lead links to available business listing details such as name, category, address, phone, website, rating and reviews. You can enter the contact’s name, role, phone and email yourself. Contact names and email addresses are not automatically discovered by the Google Maps search.
Can I manage leads in a board and a table?
Yes. The board groups leads by status, including New, Contacted, Qualified, Proposal, Negotiating, Won and Lost. The sortable table helps you compare records, priority, stage and deal values. Status tracks overall progress; the separate deal-stage field adds detail such as Discovery, Evaluation or Decision. Records can also be archived.
How do CRM follow-up tasks work?
Create a task on the lead with a title, details, type, priority and due date. Use it for a callback, email, meeting, proposal, research or other follow-up work. Pending tasks are organised by due date, with due today and overdue indicators. Mark a task complete when the work is done.
Can I keep call logs, emails, meetings and notes?
Yes. Manually record calls, emails and meetings with the relevant details and outcomes. A call can be logged as Interested, Callback requested, Voicemail, No answer or Not interested. Keep notes with the lead and pin the details you want to find quickly before the next conversation.
Does LeadMapper send emails or run outreach automatically?
The CRM supports contact management and manually recorded activity. Call and email links open your own phone or email tool; you make the call or send the message, then log what happened. The workflow described here does not include automatic email campaigns, inbox syncing or call recording.
How can I organise and prioritise local business leads?
Set Hot, Warm or Cold lead priority and add tags for campaigns, services or territories. Search and filter by the available priority, status, stage and tag controls, or sort the table. The displayed score reflects defined listing and contact signals. Use your research and conversations to assess fit; the score does not establish buying intent.
Can I track deal values and sales pipeline progress?
Yes. Enter a deal value, probability and expected close date, and record Won or Lost outcomes. The filtered pipeline summary shows open value, weighted value and recorded results, including win rate and average time to close for Won leads. Weighted value uses your entered probabilities. Deal values are labelled in your billing currency, AUD or USD.
Can I export the leads to a spreadsheet or another CRM?
Yes. Export the filtered lead list as a 17-column CSV in its current order. It includes business and contact details, status, stage, priority, score, value, probability, relevant dates, tags, address and website. Notes, tasks and the activity timeline are not included. You can import the file into another CRM that supports compatible CSV files; this is a file export rather than a direct CRM integration.
Find your next business leads.
Keep every next step in view.
Search Google Maps, save relevant businesses to your CRM and organise contacts, tasks and deal progress in LeadMapper. Estimated credits are shown before each search. We’ll email your invite link, straight away or after a short review.